Lobby PR Signs Strategic Agreement with Maussen Communications PR From the Netherlands

Released on = October 28, 2006, 10:06 pm

Press Release Author = Hans A.H.C. de Wit, Country Manager Turkey/Greece

Industry = Management

Press Release Summary = Lobby PR, one of Turkish leading PR and Lobbying companies
Signs Strategic Agreement with Maussen Communications & PR From the Netherlands

Press Release Body = Amsterdam, the Netherlands - Istanbul, Turkey October 27, 2006
-- -- Lobby PR, a leading Turkish PR, Events and Lobbying firm, established in 1992
by Mr. Unal Uzun, Chairman of the Company, signed a strategic agreement lately in
Amsterdam with one of the most prestigious Dutch PR companies: Maussen
Communications & Public Relations of Amsterdam, the Netherlands, which is part of
the Dutch PR Group.

"Next to Advertising, there is a globalization trend going on in PR. Therefore, we
are pleased that we signed a contract with Maussen Communications & Public
Relations," according to Mr. Omer Uzun, GM of Lobby PR. "We both have the same
opinion: PR is nor solely about media relations but about managing the relationship
between a company and its public and audience, and we have to do that according to
international standards."

Bart Maussen, Managing Director of both the Dutch PR Group and Maussen
Communications & Public relations added: \"Turkey and The Netherlands are already
strong business partners and we think that we can build bridges between the two
cultures. I think it's important to show the world that Turkey is a strong and
important market to do business with. We already have experiences with bringing a
Turkish company on the Dutch market (LTB), and at the moment we are approached by
Dutch and American companies willing to enter the Turkish market.\"

Maussen Communications & Public Relations B.V., has a network of more than 80
offices world-wide, and is set to expand further by establishing a presence in the
Turkish market, working in conjunction with Hans A.H.C. de Wit, an internationally
noted Communications expert who is Country Representative for Maussen Communications
& Public Relations Turkey/Greece.

One thing that Mrs Ozge Uzun, Account Director of Lobby PR stresses: "PR is not
simply a matter of presenting messages to be picked up by the media. It depends on
marketing strategy that foresees all eventualities, whether these are opportunities
or threats."

"One of these opportunities," she said, "is a higher demand for luxury goods and
fashion in Turkey." The same for the automotive industry: "If we look at some of
Maussen's clients (BMW, Mini, Pon's automotive), we have identical clients (Audi,
Porsche and Dogus automotive) and we see a lot of developments for luxury goods and
fashion, where Maussen have s strong presence."

According to Hans de Wit, Lobby PR is a good match for Maussen Communications &
Public Relations, in Turkey. Not only with regard to clients but also business
culture. "Lobby PR has a young and dynamic team, with an excellent business network,
and they are aware of the latest trends in Turkey. And because of their extensive
network, they can help easy foreign companies to enter successful the Turkish
market.\"

Contact:
LOBBY Public Relations
Alper CANYAS
Phone: +90 212 284 63 63
GSM: +90 532 606 27 93
www.lobby-pr.com
or Hans A.H.C. de Wit
+90 533 734 6912
www.maussen.com
hans.dewit@maussen.com


Web Site = http://www.maussen.com

Contact Details = Maussen Communications & Public Relations B.V.

Keizersgracht 174
1016 DW Amsterdam
The Netherlands

Telephone + 31 20 66 181 35
Facsimile + 31 20 66 181 36
Website www.maussen.com

Info hans.dewit@maussen.com

  • Printer Friendly Format
  • Back to previous page...
  • Back to home page...
  • Submit your press releases...
  •